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Palo Alto, CA – July 22, 2008 – In a world first, an Australian company has tamed the video so it can be managed like a document which can be searched, filed, and archived online within a corporation – without the need for any special expertise.

The software application SMACKB!Z by ZacWare which enables any webmaster to seamlessly embed video footage into their existing internet or intranet site, incorporating valuable business meta data, will be launched in the USA at AlwaysOn & STVP Summit at Stanford, CA [July 22 – 24, 2008].

According to ZacWare’s chief executive officer, Damian Hickey, SMACKB!Z is a management solution or business information tool for corporate video.

He sites potential examples such as a legal firm with hundreds of video depositions that are typically filed in hard copy.

“Legal firms would have to be an idea customers for our software,” he said.

“For the first time they can file, search, play and archive their videos on their own secure YouTube style site saving time and money, while vastly improving the entire process.”

Other clients include insurance companies, real estate agents and any firm that sees the potential of video for their business, but has been deterred by the usability or integration factor.

“Video has to be the most powerful and compelling medium available to companies and now they can harness this information source and incorporate in their normal filing, search and archiving systems.”

SMACKB!Z is presenting at the AlwaysOn & STVP Summit at Stanford as part of the BSI USA program [www.bsi.com.au] at 9.45am Fisher Hall on July 24, 2008.

About SMACKBIZ www.smackbiz.biz

SMACKB!Z is based in Brisbane, Autstralia.

SMACKB!Z is a leading technology firm at the forefront of corporate video. SMACKB!Z revolutionized how business uses video with an end to end solution. From upload to archive, our solution, help business use video as a standard document format. To contact SMACKB!Z, write to mailto:damian.hickey@smackbiz.biz or visit http://www.smackbiz.biz

Posted on July 23, 2008

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